Paid Inclusion and Trusted Feed Program

Paid Inclusion

Paid Inclusion refers to the practice of search engines charging a fee to list your site. For some of the major search engines, paid inclusion is the only way for your site to be included in their results. The advantages of paid inclusion are worth the price to anyone interested in obtaining faster results than the slow process of free submission. Paid inclusion offers swift indexing and frequent refresh rates, often in as little as 48 hours. It can also be used to manage exactly what content is indexed, instead of relying on search engine spiders to dig out your key content. Paid inclusion programs also allow you to have your entire site, even dynamically generated pages, be indexed by the engine on a pay for performance pricing model.

But with all the paid inclusion optimization programs out there, deciding where, when, and which pages to submit can be a complicated process. Tracking your paid inclusion results can be a harrowing task, as it's difficult to determine exactly which combination is providing you with the best results, especially if you're running multiple campaigns on several engines. USWeb's Trusted Feed is the simple way to have the advantages of paid inclusion without all the work.

Trusted Feed and Direct XML Feed

Our Trusted Feed optimization program allows you to leverage the power of our strategic partnerships with the leading engines to handle all your submissions at once, and at a lower cost than submitting to all the engines individually. Our team will not only help with all aspects of your paid inclusion process but also provide a concise and detailed weekly report on the progress of your programs, showing exactly how to improve their results. With Trusted Feed, you get all of the benefit of paid inclusion without any of the hassle through a direct XML feed.

• Inktomi Trusted Feed - Direct XML Feed Optimization
• Fast Trusted Feed - Direct XML Feed Optimization
• AltaVista Trusted Feed - Direct XML Feed Optimization

When combined with USWeb's Search Engine Optimization, Direct XML Feed Optimization and PPC Bid Management programs, the program becomes a one stop shop for all your search engine marketing needs.